Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 178 other categories.

2 MSN Ads is leading in Conditions & Diseases, Fishing, Weddings, Reproductive Health and 8 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 177 other countries.

2 MSN Ads is leading in Northern Mariana Islands and Saint Kitts.