Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 161 other categories.

2 MSN Ads is leading in Conditions & Diseases, Fishing, Reproductive Health, Outdoors and 12 other categories.


1 ExoClick is leading in most countries, including United States, Germany, Turkey, United Kingdom and 165 other countries.

2 MSN Ads hasn't got a lead over ExoClick in any country.