Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Platform161 is still behind ExoClick in all market share segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 162 other categories.

2 Platform161 is leading in Sports, Outdoors, Libraries & Museums, Casinos and 7 other categories.


1 ExoClick is leading in most countries, including United States, Germany, Turkey, United Kingdom and 163 other countries.

2 Platform161 is leading in Netherlands, Malta and Guam.