Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Plista is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, Internet & Telecom, People & Society and 101 other categories.

2 Plista is leading in News & Media, Sports, Newspapers, Health and 33 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Russia, Turkey and 165 other countries.

2 Plista is leading in Poland, Liechtenstein, Isle of Man, Micronesia and one other country.