Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind Eyeota in all market share segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 210 other categories.

2 Improve Digital is leading in Child Health and Puzzles & Brainteasers.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, United States, Japan and 178 other countries.

2 Improve Digital is leading in Netherlands, Sweden, Norway, Denmark and one other country.