Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Eyeota is clearly lagging behind, losing to Twitter Advertising in all segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Computer & Electronics and 170 other categories.

2 Eyeota is leading in People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 55 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, Japan, United Kingdom, Canada and 103 other countries.

2 Eyeota is leading in Indonesia, Brazil, Turkey, Viet Nam and 84 other countries.