Market Share by Top Websites

1 Piano is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ID Services is clearly lagging behind, losing to Piano in all segments.

Websites Categories

1 Piano has better usage coverage in more websites categories. Including News & Media, Finance, Sports, Arts & Entertainment and 19 other categories.

2 ID Services is leading in Lifestyle.


1 Piano is leading in most countries, including United States, United Kingdom, Germany, Brazil and 72 other countries.

2 ID Services is leading in Côte d'Ivoire, Luxembourg, Mongolia, Nepal and one other country.