Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Moat is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 108 other categories.

2 Moat is leading in Agriculture & Forestry, Real Estate, Visual Arts & Design, Weddings and 13 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, Brazil and 66 other countries.

2 Moat is leading in Japan, Colombia, Afghanistan, Lebanon and 4 other countries.