Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Moat is still behind Integral Ad Science in all market share segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 108 other categories.

2 Moat is leading in Agriculture & Forestry, Reference, Jobs & Employment, Visual Arts & Design and 14 other categories.


1 Integral Ad Science is leading in most countries, including United States, France, Canada, Russia and 67 other countries.

2 Moat is leading in United Kingdom, Japan, Iran, Lithuania and one other country.