Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Computer & Electronics and 95 other categories.
OMG is leading in Shopping, Coupons, Business & Industry, Travel and 50 other categories.
Integral Ad Science is leading in most countries, including United States, Taiwan, Czech Republic, France and 65 other countries.
OMG is leading in India, Singapore, Malaysia, Viet Nam and 9 other countries.