Market Share by Top Websites

1 Platform161 is leading in Top 1M Sites.

2 Integral Ad Science is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Internet & Telecom and 84 other categories.

2 Platform161 is leading in Business & Industry, Shopping, Travel, Marketing & Advertising and 42 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, United Kingdom, Brazil and 72 other countries.

2 Platform161 is leading in Netherlands, Sweden, Turkey, Belgium and 6 other countries.