Market Share by Top Websites

1 Platform161 is leading in Top 1M Sites.

2 Integral Ad Science is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Computer & Electronics and 80 other categories.

2 Platform161 is leading in Business & Industry, Shopping, Marketing & Advertising, Internet & Telecom and 51 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Germany, France and 53 other countries.

2 Platform161 is leading in Netherlands, Sweden, Turkey, Belgium and 15 other countries.