Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 98 other categories.
PointRoll is leading in Business & Industry, Health, Autos & Vehicles, Car Buying and 39 other categories.
Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 83 other countries.
PointRoll is leading in Iraq, Ghana, Mozambique and Mauritius.