Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Internet & Telecom and 91 other categories.
PointRoll is leading in People & Society, Business & Industry, Health, Religion & Spirituality and 49 other categories.
Integral Ad Science is leading in most countries, including United States, Taiwan, France, United Kingdom and 69 other countries.
PointRoll is leading in Peru, Ecuador, Singapore, Zambia and 5 other countries.