Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computer & Electronics, Sports and 83 other categories.
PointRoll is leading in People & Society, Business & Industry, Health, Shopping and 50 other categories.
Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 71 other countries.
PointRoll is leading in Ghana, Bahamas, Morocco, Timor-Leste and 4 other countries.