Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 79 other categories.
PointRoll is leading in People & Society, Business & Industry, Health, Shopping and 55 other categories.
Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 63 other countries.
PointRoll is leading in India, Chile, Saint Kitts, Puerto Rico and 4 other countries.