Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 93 other categories.
SpecificClick is leading in People & Society, Religion & Spirituality, Autos & Vehicles, Health and 47 other categories.
Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 80 other countries.
SpecificClick is leading in Norway, Somalia, Serbia, Namibia and one other country.