Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 107 other categories.
Sproutable is leading in Movies, Humor, Beauty & Fitness, Home & Garden and 17 other categories.
Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, Taiwan and 59 other countries.
Sproutable is leading in Russia, Pakistan, India, Indonesia and 38 other countries.