Market Share by Top Websites

1 TradeTracker is leading in Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, People & Society and 192 other categories.

2 Integral Ad Science is leading in Basketball, Sports News, Computer Security, Biotechnology & Pharmaceuticals and 5 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Finland, Poland, Belgium and 91 other countries.

2 Integral Ad Science is leading in United States, Canada, Thailand, Malaysia and 15 other countries.