Market Share by Top Websites

1 TradeTracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind TradeTracker in all market share segments.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, People & Society and 189 other categories.

2 Integral Ad Science is leading in Computer Security, Basketball, Sports News, Dictionaries & Encyclopedias and 5 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Finland, Belgium, Poland and 84 other countries.

2 Integral Ad Science is leading in United States, Canada, Brazil, Japan and 8 other countries.