Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 100K Sites.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Sports and 102 other categories.

2 Integral Ad Science is leading in News & Media, Computer & Electronics, Software, Technology News and 54 other categories.

Geography

1 Integral Ad Science is leading in most countries, including Italy, United Kingdom, France, Poland and 75 other countries.

2 TripleLift is leading in United States, Australia, Colombia, Tokelau and 15 other countries.