Market Share by Top Websites

1 TripleLift is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 80 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Shopping, Travel and 54 other categories.

Geography

1 Integral Ad Science is leading in most countries, including France, United Kingdom, Canada, Russia and 63 other countries.

2 TripleLift is leading in United States, Viet Nam, Thailand, Egypt and 9 other countries.