Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 108 other categories.
Underdog Media is leading in Computer & Electronics, Software, Technology News, Internet & Telecom and 29 other categories.
Integral Ad Science is leading in most countries, including United States, Taiwan, United Kingdom, France and 62 other countries.
Underdog Media is leading in India, Indonesia, South Africa, Viet Nam and 13 other countries.