Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Vocus is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 107 other categories.

2 Vocus is leading in Marketing & Advertising, Animation & Comics, Online Marketing, Construction & Maintenance and 31 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Taiwan, France, United Kingdom and 72 other countries.

2 Vocus is leading in Viet Nam, Djibouti, Iceland, Kazakhstan and 4 other countries.