Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Vocus is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 109 other categories.

2 Vocus is leading in Business & Industry, Marketing & Advertising, Online Marketing, Animation & Comics and 30 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 84 other countries.

2 Vocus is leading in Eritrea, Jamaica, Kenya and Albania.