Market Share by Top Websites

1 Marketo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiveRamp is clearly lagging behind, losing to Marketo in all segments.

Websites Categories

1 LiveRamp has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Autos & Vehicles and 146 other categories.

2 Marketo is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Software and 66 other categories.


1 LiveRamp is leading in most countries, including France, United Kingdom, Spain, Brazil and 127 other countries.

2 Marketo is leading in United States, Japan, Australia, Canada and 43 other countries.