Market Share by Top Websites

1 LiveRamp is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Privy is clearly lagging behind, losing to LiveRamp in all segments.

Websites Categories

1 LiveRamp has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Computers Electronics & Technology, Food & Drink and 19 other categories.

2 Privy is leading in Lifestyle.

Geography

1 LiveRamp is leading in most countries, including United States, France, United Kingdom, Germany and 125 other countries.

2 Privy is leading in Canada, Australia, Chile, New Zealand and 21 other countries.