Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Openstat is clearly lagging behind, losing to Lotame in all segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 159 other categories.

2 Openstat is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Shopping and 72 other categories.

Geography

1 Lotame is leading in most countries, including Brazil, United States, Indonesia, Italy and 198 other countries.

2 Openstat is leading in Russia, Ukraine, Kazakhstan, Montenegro and 17 other countries.