Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Openstat is clearly lagging behind, losing to Lotame in all segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 146 other categories.

2 Openstat is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Shopping and 84 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 185 other countries.

2 Openstat is leading in Russia, Ukraine, Kazakhstan, Belarus and 13 other countries.