Market Share by Top Websites

1 Mediaplex is leading in Top 1M Sites and The Entire Web.

2 Plista is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 211 other categories.

2 Plista is leading in Newspapers, Magazines & E-Zines, Automotive News, Public Health & Safety and 6 other categories.

Geography

1 Mediaplex is leading in most countries, including United States, United Kingdom, France, Australia and 121 other countries.

2 Plista is leading in Germany, Poland, Netherlands, Switzerland and 4 other countries.