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TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Conversant Ad Server is clearly lagging behind, losing to TradeDoubler in all segments.
1
TradeDoubler has better usage coverage in more websites categories. Including Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping, Lifestyle and 19 other categories.
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Conversant Ad Server is leading in Law & Government.
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TradeDoubler is leading in most countries, including Spain, France, Sweden, Italy and 100 other countries.
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Conversant Ad Server is leading in China, Australia, Hong Kong, Malaysia and 10 other countries.