Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Health and 66 other categories.

2 Six Apart Advertising is leading in Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 33 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Russia, India and 39 other countries.

2 Six Apart Advertising is leading in Brazil, Romania, Moldova, Kenya and 3 other countries.