Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, StackAdapt is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Clothing, Business & Industry and 83 other categories.

2 StackAdapt is leading in Consumer Electronics, Celebrities & Entertainment News, Cycling & Biking, Nursery & Playroom and one other category.


1 Mercent is leading in most countries, including United States, United Kingdom, Canada, Russia and 52 other countries.

2 StackAdapt is leading in Egypt, United Arab Emirates, Brazil, Sudan and 2 other countries.