Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 216 other categories.

2 Mercent is leading in Universities & Colleges, Fishing, Book Retailers and Fish & Aquaria.


1 TradeDoubler is leading in most countries, including Netherlands, Poland, France, Sweden and 170 other countries.

2 Mercent is leading in Thailand, French Polynesia, Guam, Bahamas and 3 other countries.