Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 175 other categories.

2 Mercent is leading in Clothing, Coupons, Universities & Colleges, Products & Shopping and 10 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Mexico, Spain and 159 other countries.

2 Mercent is leading in Uruguay, Montenegro, Kyrgyzstan, Maldives and 4 other countries.