Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 63 other categories.
Mercent is leading in Shopping, Clothing, Health, Games and 48 other categories.
YuMe is leading in most countries, including Spain, Sweden, France, Argentina and 30 other countries.
YuMe is leading in Spain, Sweden, France, Argentina and 30 other countries.