2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to PointRoll in all segments.
1
PointRoll has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Health, Home & Garden, News & Media and 10 other categories.
2
Microsoft adCenter Conversion is leading in Computers Electronics & Technology and Business & Consumer Services.
1
PointRoll is leading in most countries, including United States, Canada, India, Bulgaria and 5 other countries.
2
Microsoft adCenter Conversion is leading in Argentina, France, Japan, South Korea and 3 other countries.