Market Share by Top Websites

1 Scripps Networks is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Scripps Networks in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Health and one other category.

2 Scripps Networks is leading in Food & Drink, Hobbies & Leisure, Home & Garden and Pets & Animals.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Japan, South Korea and 4 other countries.

2 Scripps Networks is leading in India, China, Taiwan, Hong Kong and one other country.