Market Share by Top Websites

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Adult, Health, Arts & Entertainment, Games and 7 other categories.

2 Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Finance and Heavy Industry & Engineering.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Japan, South Korea and 3 other countries.

2 Six Apart Advertising is leading in Brazil, Taiwan, Germany, India and 2 other countries.