Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 106 other categories.
Social Dot Com is leading in Web Hosting, Cooking & Recipes and Running.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 30 other countries.
Social Dot Com is leading in Spain, Sweden, Belgium and Turkey.