Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 91 other categories.
Social Dot Com is leading in Cooking & Recipes and Universities & Colleges.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 23 other countries.
Social Dot Com is leading in Sweden and Belgium.