Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 94 other categories.
TapIt! is leading in News & Media, Jobs & Employment, Video Games, TV & Video and 13 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 26 other countries.
TapIt! is leading in Brazil, Spain, Turks Islands, Tunisia and 11 other countries.