Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 80 other categories.
TapIt! is leading in Arts & Entertainment, Career & Education, News & Media, Jobs & Employment and 14 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 25 other countries.
TapIt! is leading in Indonesia, Viet Nam, Singapore, Oman and 4 other countries.