Market Share by Top Websites

1 Undertone Networks is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 73 other categories.

2 Undertone Networks is leading in People & Society, News & Media, Arts & Entertainment, Sports and 46 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, Canada, India, Germany and 36 other countries.

2 Microsoft adCenter Conversion is leading in Great Britain, France, Russia, South Africa and 10 other countries.