Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 90 other categories.
WebTrends Ads is leading in Religion & Spirituality, Motorcycles, General Merchandise and Chats & Forums.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 23 other countries.
WebTrends Ads is leading in Costa Rica, Guatemala, Indonesia, Taiwan and 11 other countries.