Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 107 other categories.
WebTrends Ads is leading in General Merchandise, Motorcycles, Agriculture & Forestry and Chats & Forums.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 27 other countries.
WebTrends Ads is leading in Costa Rica, Argentina, Indonesia, Egypt and 5 other countries.