Microsoft adCenter Conversion is leading in Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 91 other categories.
WebTrends Ads is leading in Religion & Spirituality, Motorcycles, Chats & Forums, Philanthropy and one other category.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 24 other countries.
WebTrends Ads is leading in Indonesia, Australia, Guatemala, Argentina and 9 other countries.