Market Share by Top Websites

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to YieldBuild in all segments.

Websites Categories

1 YieldBuild has better usage coverage in more websites categories. Including Arts & Entertainment, Home & Garden, Law & Government, News & Media and 3 other categories.

2 Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, Japan and 4 other countries.

2 YieldBuild is leading in Bangladesh, Armenia, India, Indonesia and 3 other countries.