Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind YuMe in all market share segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 69 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 44 other categories.

Geography

1 YuMe is leading in most countries, including Spain, Sweden, Argentina, Mexico and 26 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, Canada, France and 16 other countries.