Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including News & Media, Autos & Vehicles, Internet & Telecom, Arts & Entertainment and 116 other categories.

2 Optimatic is leading in Games, Online, Fashion & Modeling, Reference and 6 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Armenia, Canada and 52 other countries.

2 Optimatic is leading in Israel, Peru, Colombia, Venezuela and 4 other countries.