Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SwitchAds is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including Autos & Vehicles, News & Media, Internet & Telecom, Arts & Entertainment and 88 other categories.

2 SwitchAds is leading in Sports, Soccer, Music & Audio, Career & Education and 39 other categories.


1 SwitchAds is leading in most countries, including United Kingdom, Bulgaria, India, Germany and 36 other countries.

2 Nativo is leading in United States, Canada, Australia, Brazil and 32 other countries.