Market Share by Top Websites

1 Twitter Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Outbrain Advertiser is clearly lagging behind, losing to Twitter Advertiser in all segments.

Websites Categories

1 Twitter Advertiser has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Games, Finance and 20 other categories.

2 Outbrain Advertiser hasn't got a lead over Twitter Advertiser in any websites category.


1 Twitter Advertiser is leading in most countries, including United States, Japan, United Kingdom, South Korea and 161 other countries.

2 Outbrain Advertiser is leading in Israel.