Market Share by Top Websites

1 Criteo Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Outbrain Advertiser is clearly lagging behind, losing to Criteo Advertiser in all segments.

Websites Categories

1 Criteo Advertiser has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, E-commerce & Shopping, Vehicles and 19 other categories.

2 Outbrain Advertiser is leading in News & Media.

Geography

1 Criteo Advertiser is leading in most countries, including Japan, United States, Russia, South Korea and 145 other countries.

2 Outbrain Advertiser is leading in Israel, Zambia, Martinique, Mali and 4 other countries.