Market Share by Top Websites

1 Criteo Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Twitter Advertiser is still behind Criteo Advertiser in all market share segments.

Websites Categories

1 Twitter Advertiser has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 175 other categories.

2 Criteo Advertiser is leading in Shopping, Clothing, Travel, Accommodation & Hotels and 38 other categories.


1 Twitter Advertiser is leading in most countries, including United States, United Kingdom, Japan, Spain and 93 other countries.

2 Criteo Advertiser is leading in France, Ukraine, Russia, Poland and 69 other countries.