Market Share by Top Websites

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Paid-To-Promote has better usage coverage in more websites categories. Including Adult, Science & Education, Community & Society, Computers Electronics & Technology and 4 other categories.

2 Total Media is leading in Food & Drink, Finance and News & Media.

Geography

1 Paid-To-Promote is leading in most countries, including United States, United Kingdom, India, Canada and 49 other countries.

2 Total Media is leading in Israel and Hungary.