Market Share by Top Websites

1 Pinterest Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeDesk Advertiser is clearly lagging behind, losing to Pinterest Advertiser in all segments.

Websites Categories

1 Pinterest Advertiser has better usage coverage in more websites categories. Including Lifestyle, Home & Garden, Food & Drink, E-commerce & Shopping and 13 other categories.

2 TradeDesk Advertiser is leading in Vehicles, Science & Education, Finance, Jobs & Career and 3 other categories.

Geography

1 Pinterest Advertiser is leading in most countries, including United States, United Kingdom, Canada, Australia and 151 other countries.

2 TradeDesk Advertiser is leading in Taiwan, Macao, Belize, Lao People's Democratic Republic and one other country.