Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Silverpop is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 93 other categories.

2 Popin is leading in Arts & Entertainment, News & Media, Sports, Celebrities & Entertainment News and 25 other categories.


1 Silverpop is leading in most countries, including United States, Germany, Canada, Czech Republic and 27 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, United Kingdom and 21 other countries.