Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 113 other categories.

2 Popin is leading in Marketing & Advertising, Celebrities & Entertainment News, Games, Video Games and 8 other categories.


1 SpecificClick is leading in most countries, including United States, France, Norway, Germany and 36 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, United Kingdom and 17 other countries.