Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TripleLift is leading in Top 1M Sites.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, News & Media, Arts & Entertainment and 80 other categories.

2 Popin is leading in Computer & Electronics, Celebrities & Entertainment News, Games, Video Games and 28 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, France and 21 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 20 other countries.