Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Health and 81 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, Music & Audio, Newspapers and 28 other categories.

Geography

1 Spring Metrics is leading in most countries, including United States, Canada, United Kingdom, Australia and 26 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 11 other countries.