Market Share by Top Websites

1 Advertising.com is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sanoma is clearly lagging behind, losing to Advertising.com in all segments.

Websites Categories

1 Advertising.com has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 226 other categories.

2 Sanoma is leading in Associations.

Geography

1 Advertising.com is leading in most countries, including United States, France, Spain, Italy and 163 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 2 other countries.