Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Smowtion is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel, Business & Industry, Arts & Entertainment, Shopping and 185 other categories.

2 Smowtion is leading in TV & Video, Movies, Animation & Comics, Bodyart and 5 other categories.


1 TradeDoubler is leading in most countries, including France, Italy, Sweden, Spain and 103 other countries.

2 Smowtion is leading in Argentina, India, Indonesia, Colombia and 45 other countries.