Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Smowtion is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel, Arts & Entertainment, Business & Industry, Shopping and 181 other categories.

2 Smowtion is leading in Movies, TV & Video, Adult, Animation & Comics and 6 other categories.


1 TradeDoubler is leading in most countries, including France, Italy, Spain, Sweden and 103 other countries.

2 Smowtion is leading in India, Argentina, Indonesia, Egypt and 46 other countries.