Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Smowtion is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Health and 130 other categories.

2 Smowtion is leading in Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 48 other categories.


1 Turn is leading in most countries, including United States, France, Japan, United Kingdom and 81 other countries.

2 Smowtion is leading in India, Mexico, Argentina, Spain and 59 other countries.