Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sprinkle is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 208 other categories.

2 Sprinkle is leading in Newspapers, Dictionaries & Encyclopedias, Models, Automotive News and one other category.


1 TradeDesk is leading in most countries, including United States, Australia, Germany, United Kingdom and 134 other countries.

2 Sprinkle is leading in Czech Republic, Sweden, Slovakia, Finland and 2 other countries.