Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sprinkle is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 203 other categories.

2 Sprinkle is leading in Newspapers, Social Sciences, Dictionaries & Encyclopedias and Horses.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Germany and 108 other countries.

2 Sprinkle is leading in Sweden, Norway, Slovakia and Malta.