Market Share by Top Websites

1 Tealium is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Tag Manager is clearly lagging behind, losing to Tealium in all segments.

Websites Categories

1 Tealium has better usage coverage in more websites categories. Including Computers Electronics & Technology, Finance, Vehicles, Travel & Tourism and 15 other categories.

2 Yahoo Tag Manager is leading in Food & Drink, Business & Consumer Services, Lifestyle, Jobs & Career and one other category.

Geography

1 Tealium is leading in most countries, including United States, United Kingdom, Germany, Canada and 148 other countries.

2 Yahoo Tag Manager is leading in Japan.